Gone are the days of static HTML from the late ’90′s. Also not so popular are pure Flash driven websites. Welcome to the year 2012 – where Blogs are the current trend, with the most popular software being WordPress.
WordPress has been around for many years now, but is currently the #1 Blog Tool, Publishing Platform, and Content Management System. What’s really great is that it’s completely open source and free to use. Anyone can goto http://wordpress.org/ and download the latest version and install it onto their site. In a nutshell, WordPress is a PHP driven platform that allows you to create a completely personalized blog with hundreds of thousands of plugins, widgets, and themes. It’s SEO optimized to make sure that your site pops up onto the major search engines, and is also a great form of Social Media since there’s a great comment system involved.